Northbridge Insurance launches new Manufacturers’ Choice™ solution

Manufacturers' choice booklet.

Northbridge Insurance announced today the launch of its new insurance solution that is tailored specifically towards the manufacturing industry. The  new Manufacturers’ Choice solution* is an important part of Northbridge Insurance’s strategy to broaden its product offering and provide focused underwriting and risk management expertise to customers and brokers in targeted business sectors.

“Creating greater success for our customers and broker partners means ensuring our products, service and expertise better meet their needs,” said Julie Pingree Senior Vice President, Corporate Underwriting. “With this product, we have utilized our more focused approach to get a better understanding of the industry’s unique risks as well as the emerging issues customers face on a regular basis. The result of which is a solution that allows our brokers partners to provide customized coverage in this growing sector.”

Manufacturers’ Choice is a comprehensive product and service offering which combines mid-market policy wording with a range of services to help address the unique insurance needs of manufacturers. The solution includes:

  • A comprehensive package policy with automatic extensions designed specifically for manufacturing risks
  • Additional optional coverages including manufacturers’ E&O, equipment breakdown and production machinery
  • Manufacturing sector expertise (Underwriting, Claims and Risk Services)

A key success factor in the product’s development was involving brokers in the process.

“Partnering with our brokers is how we like to do business, “said Fabian Richenberger, President of Northbridge Insurance. “So we worked closely with our broker partners to ensure we developed a product that is comprehensive, flexible and tailored specifically to their manufacturing customers’ needs.”